We’ve said it before, but it must be said again”

E-mail is for marketing and accountability- never conversation. If you ever get a “difficult” e-mail sent to you and you find yourself inclined to respond to controversy, accusations, or innuendo, don’t. Sarcasm, frustration, and challenges do not appear the same in a conversation as they do in e-mail. Nothing good can come from sending things in e-mail that can come back to haunt you.

Here’s a tip when getting that tough e-mail and deciding how to respond:

1. Type up your most direct thoughts, how you truly feel- as an e-mail

2. Send it to….YOURSELF

3. Type up another e-mail and say this:

“Let’s speak via phone or in-person. What a good time?”

Remember when communication used to involve live human beings?

(Yes, that was sarcasm).

Happy selling!